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Consumers, Individual Investors, Others
RRC believes that consumers, investors, and the general public will
benefit by having access to independent, objective and consistent information
on the corporate reputation of leading companies within particular industries.
This information will enable them to develop better-informed opinions
about major corporations that can help them with purchasing, employment
or other decisions.
For example, RRC’s Consumer Research Index indicates Reputation
Ratings of leading banks would be used by consumers in their retail
banking decisions.
Use the links below for highlights of RRC’s Industry Reputation
Studies and Ethics Reputation Studies. Specific company Reputation Ratings
and Ethics Reputation Ratings can be accessed by clicking here.
Major features on RRC’s Reputation
Studies can be helpful as well.