For more information about RRC, please contact our Client
Service division.
If you require technical assistance with this website, please contact
the RRC Webmaster.
What We Do
RRC publishes comprehensive industry studies and company-specific research
reports based on rigorously conducted market research surveys of senior
industry executives and financial analysts that follow the industries
concerned. These surveys evaluate and rank-order the corporate reputations
of major companies within an industry-by-industry context. The information
provided by this market research enables RRC to assign corporate reputation
ratings to the leading companies in each industry surveyed and to publish
these ratings for use by interested third parties.
RRC also publishes for sale to the public its comprehensive industry
studies and company-specific reports that provide additional, in-depth
research and opinion on the intangible components of corporate reputation.
RRC believes that its public ratings and related research and analysis,
within an in-depth industry context, provide information that is superior
to that of any existing studies of corporate reputation. RRC's reports
are written by industry experts who offer objective, consistent and
independent analysis. In an effort to provide the most useful research
and analysis possible, RRC has developed several proprietary research
methodologies, including: Reputation Ratings, Reputation Strength Scores
(RSS), The RRC Reputation Outlook Matrix, The RRC Market Map, among
others.
